Tray

Bills

Music Artist · Content Creator · Fashion Influencer

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01 · About

The Story of
Tray Bills

Tray Bills is a recording artist, entrepreneur, model, personality, and content creator from Atlanta, Georgia. He began his professional career snapping photos and uploading to social media, where he quickly built a devoted fan base by staying ahead of the trends.

As his following and demand grew, brands lined up to partner with him, evolving Tray into what's now widely called a "big influencer", able to move culture through his channels. He's currently a brand ambassador for Fashion Nova, and his debut album The Bills Way, featuring the hit "Flexin," dropped July 4, 2019.

Now working on a new project with A-list producers and contributors, Tray is preparing to front more fashion labels and host some of the hottest shows on television. His following, affectionately called "The Bills Way", spans 2.5M+ across platforms with 800,000 daily followers tuning in to his world.

Recording ArtistContent CreatorEntrepreneurModelFashion NovaBillionaire GangAtlanta
02 · Journey

How He Got
Here

2013

The Beginning

Started building a social media following in Atlanta, venturing into YouTube for acting and modeling content. The seeds of Billionaire Gang were planted.

2017

Chris & Tray

Launched the collaborative YouTube channel with Chris Gilly, originally 'Clout of Atlanta', now 'Chris And Tray', which grew to 755K+ subscribers.

2018

Going Viral

A prank video involving Floyd Mayweather went viral, catapulting Tray's name into a wider national audience and proving his content instincts were undeniable.

2019

The Bills Way

Released his debut album 'The Bills Way', establishing himself as a serious music artist. Collaborated with Kelly Cole and Blood Brothers.

2020

The Leak EP

Dropped 'The Leak' EP featuring 'In My Bag' ft. Chris Gilly & Miita 6. Featured in Fashion Gxd Magazine Summer 2020 Issue as a rising star.

2021–22

Building the Brand

Released 'UH OH' ft. Juno Central and 'We Wylin' (official music video). Became a NovaMEN brand ambassador, cementing his fashion influence.

2023

Weather Man

Released 'Weather Man' on his birthday, August 25. Sat down with DJ Smallz for a candid interview about his journey, music, and vision.

2025

New Flava

Dropped 'New Flava' (March 14, 2025), performed at ATL Edition, appeared at SXSW 2025, and continues to grow the Billionaire Gang movement.

03 · Following

The Billionaire
Gang

A community of over 3 million across platforms, built on authentic content, real stories, and genuine connection. 100% organic. Zero paid ads.

3M+ total reach
04 · Partnerships

Brand Deals
& Press

Trusted by global brands and featured across major media. A track record of partnerships that move culture.

★ Featured Partnership

Fashion Nova

Official face of NovaMEN — global fashion partnership.

Role
Brand Ambassador
Brand Partners
Nike
Monster Energy
Hulu
Walmart
TikTok
Amazon
Triller
NBA
Facebook
BLK
AXE
NFL
Mayweather Boxing + Fitness
SXSW
Nike
Monster Energy
Hulu
Walmart
TikTok
Amazon
Triller
NBA
Facebook
BLK
AXE
NFL
Mayweather Boxing + Fitness
SXSW
Press & Media
The New York Times
CNN
Complex
Distractify
Refinery29
Cision PR Newswire
Fashion Gxd Magazine
DJ Smallz
The New York Times
CNN
Complex
Distractify
Refinery29
Cision PR Newswire
Fashion Gxd Magazine
DJ Smallz
20+
Brand Deals
8+
Press Features
100%
Organic Reach